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A Family Affair
Having no business skills or experience, Sue Ismiel marketed her Nad's Natural Hair Removal Gel from local markets to supermarkets to television infomercials to retail outlets in Australian and the US. Her business journey has taught her about product production, marketing, direct selling, brand awareness, networking and much more. If you interested in reading about an entrepreneur who has created a successful business venture with the help of her family, then you must read Sue's story!
Business In Asia
Elim Chew began her business career as a hairdresser before identifying a niche market in the fashion industry. Realising that streetwear was unrepresented in Asia, Elim founded a retail business, 77th Street. After starting her business, Elim planned to outperform her competition when her business became the first retailer to set up a shopping mall in The People's Republic of China. Although she lacked he financial systems in the beginning, Elim credits the success of her profitable business to having the right mindset, hiring and training staff and rewarding them for their work. Elim says that she is constantly learning, and if you too want to keep learning, then read on!
Land Of Opportunity
At 4am in the morning, Swedish-born entrepreneur, Kristina Karlsson, discovered her life purpose. She combined her passion for stationary and Swedish design to create a stationary boutique, kikki.K. In this downloadable chapter, Kristina reveals all she has had to learn (which in the beginning was everything business-related) to succeed in business – organising, hiring staff, decision-making, team building, building a website, branding, customer service, creativity and plenty more. If you are interested to learn more, or simply love IKEA, then this story will interest you!
On And Off Line
Jim Zavos pioneered the introduction of DVDs into Australia by launching his online business, www.ezydvd.com.au. With the internet being relatively new at the time, Jim considered expanding his online business and later established specialist retail stores before franchising his business systems. If you want to know about building an online business, establishing positive customer relationships or marketing a unique selling proposition (USP) then read on!
Secrets To Instant Retail Profits
‘Rogue Retailer’ Shaun Mooney, provides easy to understand strategies which has helped countless retailers overcome their issues with cash flow, lack of sales and terrible profits. The Australian Financial Review has described Shaun as a ‘Marketing Maestro’. This report is a no-nonsense, easy to understand practical guide on how to increase your bottom line for your retail business. You will learn how to rapidly grow your business by unlocking Sean’s proven strategies today.
The Shoe Queen
For her entire working life, Joanne Mercer has been involved in fashion retailing and has had the opportunity to work in marketing, buying, distribution and personnel. After securing venture capital funding to buy an existing retail business, Joanne has applied her business knowledge and experience to start up her own business venture, Joanne Mercer footwear. Joanne understands the importance of identifying market trends, finding the right location, hiring quality managers and increasing profit margins.
